Weekend Reading

by Jeremy Powers on November 13, 2010

Classic Winding Staircase

This week’s image courtesy of caribb via flickr.

Here are a few items I found interesting this week:

Iphone vs. Android vs. Blackberry –  A fun infographic/cartoon about how we stereotype people by the phone they use.

Hire an Architect – Seth Godin

Architects don’t manufacture nails, assemble windows or chop down trees. Instead, they take existing components and assemble them in interesting and important ways.

It used to be that if you wanted to build an organization, you had to be prepared to do a lot of manufacturing and assembly–of something. My first internet company had 60 or 70 people at its peak… and today, you could run the same organization with six people. . . .

Is it time for a BIG direct mail piece? – Dean Rieck

Ah, the good old days.

Just a few years ago, I could count on receiving a mailbox-full of direct mail nearly every day, including the crown jewel of direct marketing, the BIG direct mail piece.

Thick #10′s, fat 6×9′s, and beefy 9×12′s once stood atop the mountain of attention-grabbing communication.

But then came hard days for the publishing industry . . .

10 Lies You’ll Hear Before Pursuing Your Dream – DevineCaroline

Unfortunately, just before you take your first step on the righteous journey to pursue your dreams, people around you, even the ones who deeply care for you, will give you awful advice. It’s not because they have evil intentions. It’s because they don’t understand the big picture—what your dreams, passions, and life goals mean to you. They don’t understand that, to you, the reward is worth the risk.

So they try to protect you by . . .

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